Client: Indian Network on Ethics and Climate Change (INECC)
INECC is a national network of organizations and individuals, who connect on the issue of climate change from the perspective of marginalized communities. INECC works to bring climate change and sustainable development concerns of the marginalized majority and bring their voices into policy dialogues.
INECC is a national network of organizations and individuals, who connect on the issue of climate change from the perspective of marginalized communities. INECC works to bring climate change and sustainable development concerns of the marginalized majority and bring their voices into policy dialogues.
THE BRIEF:
Design an online event - both event structure and communication strategy, that highlights and promotes decentralized technologies and solutions of local communities across South Asia that address climate adaptation and mitigation.
THE SOLUTION:
Event structure: I worked with INECC communications team to break down and reorganize the many interconnected themes in climate change. I helped design clear categories and a hierarchy of topics that were used as a foundation to build the programming of the 2-day online event. Speakers, panels, topics, and overall communication followed this structure to bring a clear and cohesive narrative to the event.
Visual diagram created to represent CPSA event topics
Visual Design/Event Branding: In the doom and gloom narrative around climate change, I worked with INECC to celebrate the innovation and resilience of communities across South Asia that are tackling climate change head-on. The branding was inspired by the unique scripts and vibrant celebrations of the different communities of South Asia - highlighting the tenacious spirit of community work.
The design outputs included:
Brand personality
Logo and Colours
Visual language
Concept note design and layout
Social media campaigns
The custom-designed logo was inspired by the shapes and forms of various South Asian scripts.
