Self Promotion: Business Cards

Art DirectionBrandingGraphic Design

As a a graduate design student or any creative for that matter, what is more symbolic of our dedication and obsession with design. Ah! Coffee - we blush at its aroma in the early morning hours and keep it close during our long nights brainstorming. In the plethora of empty coffee cups and discarded coffee sleeves that accumulated at our Pratt design studios, I saw an opportunity to up-cycle the sleeves into business cards. I collected used coffee sleeves from my peers (and sometimes from strangers outside coffee shops) and lazer-cut my card out of them. Simple, repurposed and meaningful!

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